Ticino Film Commission
24.01.2025 . News

What's new from the Switzerland Film Commission in Solothurn

New interim co-presidency and strategic reorientation presented

During the 60th Solothurner Filmtage, the Switzerland Film Commission presented its new strategy and co-presidency during an evening event on January 23rd at the Nest Café.

 

Founded in 2021 as the umbrella organisation for the four regional film commissions, the Switzerland Film Commission aims to promote Switzerland as an attractive destination for audiovisual productions and attract international productions to the country.  At the last board meeting, an interim co-presidency was appointed to lead the organisation until the next members' meeting in June 2025. It consists of Lisa Barzaghi, operations manager of the Ticino Film Commission, and Tristan Albrecht, head film commissioner Valais Film Commission.

 

Former president Niklaus Zeier, director of the Film Commission Lucerne & Central Switzerland, stepped down at the last general meeting, but remains active on the board, supporting the new direction of the Switzerland Film Commission. Together with Zeier and co-presidents Albrecht and Barzaghi, the board consists of Dino Malacarne, director of Film Commission Zurich, Heinz Dill, representative of the producer associations, and Beni Lehmann, representative of Bern für den Film.

 

The core of the new strategy is the strengthening of the international presence and networking of the Switzerland Film Commission. The organisation aims to position Switzerland as a leading film destination and to better integrate regional film locations. The main pillars of the new strategic orientation are the participation in international festivals and industry events to promote the diversity of Swiss regions as film locations, the construction and maintenance of a strong international network to strengthen Switzerland's competitiveness in relation to other European film destinations, and the harmonisation of the strategies of regional film commissions, film offices and tourism organisations to optimise synergies and increase Switzerland's visibility as a film destination.

 

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