The Valais Film Commission announced the full implementation of its services at a press conference at the Davide Campari Lounge @Magnolia in Locarno. Present were State Councillor Mathias Reynard, Valais Film Commission President Vincent Reynar, Valais/Wallis Promotion Director Damian Constantin, producer Sophie Toth and Valais film commissioner Tristan Albreicht. The President of the Ticino Film Commission, Nicola Pini, delivered the first words of welcome and greetings to the new Film Commission, which joins the network of Swiss Film Commissions.
Founded in 2021, the Valais Film Commission is the result of a collaboration between the canton of Valais, Valais/Wallis Promotion and the Valais association of audiovisual professionals Valais Films. The institution, led by film commissioner Tristan Albrecht, aims to position the region as a key and attractive location for Swiss and international audiovisual productions.
This important new player in the economic, cultural and tourist field of a very characteristic region of our country joins the existing Swiss Film Commissions (Ticino Film Commission, Zurich Film Commission and Lucerne and Central Switzerland Film Commission). These entities share the common goal of promoting, enhancing and supporting the Swiss film industry as a whole, logically always taking into account the culture and uniqueness of each reference region.
The President of the Ticino Film Commission Nicola Pini: "The Ticino Film Commission, established in 2014, was the first of its kind in Switzerland and, with its work, the experience it has gained and above all the results it has achieved - in particular its continuously growing economic impact: CHF 1 million in 2015, 2 million in 2017, 3 million in 2019 and almost 5 million in 2021 - it has stimulated other national entities to move in this direction. It is an honour for us to have led the way and to have contributed to the development of these organisations, such as the Valais Film Commission, which we certainly do not see as a competitor, but rather as an ally in favour of Swiss filmmaking. Our country gains more significance and, united, we can make ourselves even more attractive in the international audiovisual production market in our respective regions. Together we are stronger if we pull in the same direction, and we are certainly willing to do that. Welcome Valais Film Commission, and keep up the good work, we by your side, and you by ours".
The presentation was rounded off with a Meet and Greet with film industry professionals attending the festival, organised by Locarno Pro.